The Custom Targeting extension for the WordPress Instant Popup Builder plugin offers an advanced solution for delivering personalized and relevant popups to your website visitors. This extension is designed to help you fine-tune your campaigns by targeting specific audience segments based on a range of criteria. By leveraging its powerful targeting options, you can boost engagement, increase conversions, and reduce bounce rates, making your popup campaigns more effective and impactful.

With device-specific targeting, you can tailor your popups to match the needs of users on desktops, tablets, or mobile devices, ensuring an optimized experience for every screen size. IP address targeting enables you to include or exclude specific IPs, ideal for creating exclusive campaigns or avoiding redundancy with internal audiences.

The extension also supports browser-based targeting, giving you the ability to customize popups for users on browsers such as Chrome, Safari, Firefox, or Edge. This ensures compatibility and maximizes the effectiveness of your message. Time and date targeting allows you to schedule popups during specific periods, such as peak hours or seasonal events, ensuring your campaigns reach visitors at the most opportune moments. Referrer-based targeting adds another layer of precision, letting you show popups to users arriving from specific sources like social media platforms, email links, or affiliate websites.

Behavioral targeting is another standout feature, enabling you to trigger popups based on user actions like time spent on a page, scroll depth, or exit intent. This ensures your messages appear when they are most relevant and likely to convert. Together, these features provide unmatched flexibility and control, helping you craft a highly personalized user experience.